
Count people and discover your sales conversion rate
Using CCTV cameras and intelligent counting units, a Video Turnstile people counting system helps you accurately calculate your sales conversion rate, and take measures to improve it. Sales conversion is simply the number of people who make a purchase divided by the number of people who enter the store. If you don't count people, you don't know how many opportunities for a sale you are missing.
- See sales conversion per hour, per day, per week, per month, etc.
- Count per department, per store and for the whole retail chain.
- Use the people count information to accurately schedule more staff at busy periods and generate more sales.
- Measure advertising campaign success by discovering whether the campaign increased store traffic.
- Track the path people take through the store: if someone cannot find something they cannot buy it. Seeing where people go shows whether your store needs re-organising in order to increase conversion rate.
- See the length of time people pause at displays.
- Record queuing times.
- Find how many people leave without buying anything and why: long queueing time, no staff available to convert the sale, poor store layout, etc.
- Start counting when the store opens and finish when it closes for the day
- Find out how we can help you count people and increase your sales conversion rate: get a quote, send us an e-mail or fill in the form below for more information on optimising sales conversion.
