Calculate sales converstion rate

Count people and discover your sales conversion rate

Using CCTV cameras and intelligent counting units, a Video Turnstile people counting system helps you accurately calculate your sales conversion rate, and take measures to improve it. Sales conversion is simply the number of people who make a purchase divided by the number of people who enter the store. If you don't count people, you don't know how many opportunities for a sale you are missing.

  • See sales conversion per hour, per day, per week, per month, etc.
  • Count per department, per store and for the whole retail chain.
  • Use the people count information to accurately schedule more staff at busy periods and generate more sales.
  • Measure advertising campaign success by discovering whether the campaign increased store traffic.
  • Track the path people take through the store: if someone cannot find something they cannot buy it. Seeing where people go shows whether your store needs re-organising in order to increase conversion rate.
  • See the length of time people pause at displays.
  • Record queuing times.
  • Find how many people leave without buying anything and why: long queueing time, no staff available to convert the sale, poor store layout, etc.
  • Start counting when the store opens and finish when it closes for the day
  • Find out how we can help you count people and increase your sales conversion rate: get a quote, send us an e-mail or fill in the form below for more information on optimising sales conversion.
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